Why Every Growing Business Needs a Coach (and Not a Quick Fix)
February may be the shortest month of the year, but it’s often when we see the clearest signals of momentum, or misalignment, in a business. At Inbloom, growth doesn’t come from fast fixes or flashy tactics. It comes from rhythm. From clarity. From having someone in your corner who can both advise and challenge you when it matters most.
That’s the role of a coach.
Coaching Is About Building the Muscle, Not the Moment
Recently, we worked with an entrepreneur who doubled her number of clients in just four months. On the surface, it might sound like a success story driven by speed or a clever marketing hack.
It wasn’t.
The growth came from slowing down long enough to get aligned and then building a sustainable cadence for moving forward. Instead of chasing every opportunity or reacting to what felt urgent, we used our coaching frameworks (including the EOS® Management System) to help her clearly define her 5-year vision, 3-year targets, and 1-year priorities. Once those were in place, decision-making became simpler. The focus sharpened. Energy shifted.
The question stopped being “What else should I be doing?”
And became “Does this actually matter right now?”
That shift changes everything.
The Dual Role We Play: Advisor and Accountability Partner
As consultants, our role is intentionally fluid. Some days, we’re strategic advisors, helping clients see patterns, connect dots, and make informed decisions. On other days, we’re accountability coaches offering direct feedback, naming what is getting in the way, and encouraging action that might otherwise be avoided.
“Growth often requires hearing the thing you already know but haven’t yet acted on.”
In this case, that meant encouraging our client to stop overthinking visibility and start meeting people where they already were.
Small, Intentional Actions Create Real Momentum
One of the most impactful moves she made was hosting her first lunch-and-learn session. No big production. No complicated funnel. Just a clear invitation, a focused message, and a willingness to show up. Twenty-one women attended.
What mattered most wasn’t the number, it was what followed. Together, we helped her put simple processes in place to: Nurture those new relationships. Follow up with intention. Build a repeatable approach she could use again and again.
“Sustainable growth is built through consistency, clarity, and connection.”
This is the work we love. Not because it’s flashy, but because it’s effective. And because it honors the truth: real growth doesn’t happen in a rush. It happens in rhythm.
Coaching Creates Space for the Business, and the Leader, to Grow
Having a coach isn’t about outsourcing decisions. It’s about creating space to think more clearly, act more confidently, and grow with intention. At Inbloom, we’re humbled to walk alongside entrepreneurs and organizations as they find their rhythm, strengthen their foundations, and step into what’s next - not rushed, not reactive, but ready.
If you’re feeling busy but not quite aligned…
If growth feels possible but inconsistent…
It might not be about doing more…
It might be about having the right coach.
From the Coach’s Corner
This story is close to my heart because it’s what I see so often smart, capable leaders who don’t need more noise or hustle… they just need space to think clearly and the right support to move forward with intention. If any part of this resonated with where you are right now, know that you're not alone and you don’t have to figure it out alone, either.
I’d love to hear what this brought up for you.
Reach out anytime. I’m in your corner.
Mary A. Herzak Chief Operating Officer & Chief Marketing Officer 9101 Highland Drive Brecksville, OH 44141
o. 216.409.8684 e. mary@inbloomconsulting.com